Background image of a woman standing between two tall buildings and looking at the camera with the Cal Interpreting and Translations logo above her head.

Focus Group Interpreting

Home / services / interpreting services / focus groups

Focus Group Interpreting

A focus group is a meeting centered around a new message, service, or product for use in market research. These groups have to be extremely diverse in order to represent the target audiences.

Therefore, you will require focus group interpreting services most of the time. The purpose is to get opinions, comments, or feedback about the message, service, or product before it is launched.

Without focus group interpreting you may encounter an image miscommunication. With qualified focus group interpreting, an accurate representation will improve the product or service. Focus group interpreters are also used in political campaigns and entertainment.

Why Would You Need An Interpreter For A Focus Group?

Since individuals from various backgrounds typically make up focus groups, it’s no surprise that interpreters and focus groups go hand-in-hand. The interpreters are present to facilitate discussions and ensure that the participants comprehend the subject.

It is important to have thoughts communicated in a specific way, make sure that you hire an experienced professional.

A misinterpreted opinion or comment could make the organization take a completely new approach with the object of the focus group.

In addition to translating the ideas of the participants, the interpreter must also ensure that they understand the message. They must also understand the service, or product being presented. As such, this delicate process has a lot of challenges. The interpreter must relay the message of the focus group members to its organizers.

Most parts of the process require simultaneous interpretation. The interpreter sits on the other side of a one-way mirror, so they can see the participants. They listen to the conversation and translate through a headset.

Why Should You Choose CIT For Your Next Focus Group

With great ideas come great communications. CIT can meet all communication needs and provide a reliable experience. We have made an incredibly successful firm out of lingual services, so it is no wonder we have excellent reviews from nearly all of our clients.

A misinterpreted opinion or comment could make the organization take a completely new approach with the object of the focus group.

CIT provides the most experienced and skilled interpreters in the world. Our interpreters work professionalism and accuracy. Not only do we have amazing service but we also have extremely affordable rates!

We will price-match any of our competitors. Our firm takes pride in the passion we put into every single assignment.

Contact CIT for your focus group interpreting needs!

CIT By The Numbers

12,000 +

Worldwide Linguists

250 +

Languages

1,350,000 +

Translations

12,000 +

Clients Served

12,000 +

Worldwide Linguists

250 +

Languages

1,350,000 +

Translations

12,000+

Clients Served

Faded background image of a lady holding a cell phone and tablet. Faded orange background of a barely visible lady holding a cell phone and tablet.

We're ready to help

No matter what your needs may be, we can and are ready to assist you now. We have translators and interpreters standing by 24/7.

Contact us now at 888.737.9009 for a quote or any other questions.
Request A Quote

Services for Any Industry

Mostly white background with blue dots.

What People Say

Thank you for always being able to handle emergency interpreting assignments with ease. About Urgent Requests A quotation icon.

Thank you for always being able to handle emergency interpreting assignments with ease. About Urgent Requests A quotation icon.

Your translation rates are more competitive than other language service providers I used in the past. About Pricing A quotation icon.

A white background with grey wavy lines.

Contact Us

Professionalism matters at CIT. We respond to request inside 24 hours.

Click To Upload
    Man sitting at a desk working on a laptop.

    Some Of Our Clients